Looks count for women running for office: study

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Looks count for women running for office: study

http://www.reuters.com/article/scienceNews...ame=scienceNews


WASHINGTON (Reuters) - Women had better appear attractive as well as competent if they want to be elected to political office, according to research published on Thursday.


The reason may be the same as people preferring attractive mates -- good looks tend to signal overall biological fitness, said psychologist Joan Chiao of Northwestern University in Illinois.
"Invisible Pink Unicorns are beings of great spiritual power. We know this because they are capable of being invisible and pink at the same time. Like all religions, the Faith of the Invisible Pink Unicorns is based upon both logic and faith. We have faith that they are pink; we logically know that they are invisible because we can't see them."

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